2010 Mobile World Congress

Broadcom Demonstrates Premier Cellular, Wireless Connectivity and Multimedia Processing Solutions for Next Generation Mobile Devices at 2010 Mobile World Congress


Barcelona, Spain February 15-18, 2010

Broadcom's mobile and wireless technologies enable manufacturers to develop leading-edge mobile devices and provide end-to-end wireless connectivity for the mobile, home and business markets. Addressing every major wireless market segment, Broadcom features products supporting a comprehensive range of mobile technologies for cellular and wide area networking, wireless local and personal area networking (WLAN/WPAN), advanced global positioning systems (GPS) and high definition mobile multimedia. This portfolio is enabling the next generation of portable products including cellular handsets, personal navigation devices (PNDs), portable media players (PMPs), gaming platforms, tablets and other wireless-enabled consumer electronics (CE) and peripherals.



Key Themes

Highlighting the company's strength and leadership as a technological powerhouse for mobile devices, the following technologies and products will be demonstrated at the 2010 Mobile World Congress in Barcelona:

  • Wireless Convergence - Broadcom "combo" chips enable the cost effective integration of multiple wireless technologies including Wi-Fi, Bluetooth, GPS and FM radio into space and power constrained mobile devices. Broadcom's unique approach of combining multiple wireless technologies onto a single die not only reduces space, power and costs for device manufacturers, but its InConcert® Maestro® co-existence technology allows simultaneous operation of multiple wireless radio devices in mobile products with minimal interference. Demonstrations include the latest high-speed Bluetooth and Wi-Fi technologies seamlessly communicating with a number of wirelessly connected consumer devices.
  • Cellular Baseband - Broadcom will demonstrate its new 3G HSUPA mobile phone platform based on the BCM21553 baseband processor featuring integrated applications and media processing. Broadcom's BCM21553 3G smartphone platform will also be demonstrated running Windows Mobile® and Android™ with complete wireless connectivity that includes Bluetooth, FM, Wi-Fi® and GPS capabilities.
  • GPS - In addition to its family of advanced GPS receiver solutions, Broadcom will demonstrate location based services (LBS) powered by its Worldwide Reference Network (WWRN) - the industry's most reliable source of assisted-GPS (A-GPS) data. With Broadcom's LBS, millions of mobile phones and navigation devices can access positioning data via an Internet connection, eliminating the slower process of satellite hunting to establish immediate GPS location fixes. Broadcom LBS also feature Long Term Orbits (LTOs) that delivers assisted GPS data without ongoing access to networks; hybrid cellular tower positioning (with or without GPS); and Secure User Plane Location (SUPL) to ensure high-end security for today's LBS customers and applications.
  • Mobile Multimedia - The latest generation of the Broadcom VideoCore® multimedia processor, the BCM2763, highlights stunning new mobile entertainment capabilities available for mobile phones and portable devices. Demonstrations include 1080p camcorder and high definition video playback over HDMI to HDTV, high performance graphics previously available only on dedicated game consoles and advanced imaging to support digital cameras up to 20 megapixels.