Press Release

Broadcom Demonstrates Next Generation Bluetooth® Supporting a 10x Increase in Speed

Standards-Based Alternative MAC and PHY (AMP) Implementation Paves the Way for Expanded Bluetooth Role in File Transfer and Device Synchronization Applications

LAS VEGAS, Nev. - 2009 International CES - January 8, 2009 - Broadcom Corporation (Nasdaq: BRCM), a global leader in semiconductors for wired and wireless communications, today announced that it is demonstrating a working implementation of next generation Bluetooth® at this week's 2009 International Consumer Electronics Show.  This industry first demonstration features alternative MAC and PHY (AMP) technology that enables Bluetooth to support data rates of up to 24 Megabits per second (Mbps) and a significant increase in range by using other wireless radio technologies, such as 802.11, as its transport medium.  Having shipped hundreds of millions of Bluetooth, Wi-Fi® and combo chips, Broadcom has emerged as the leader in combining these technologies in unique applications, and the AMP demo is one example that highlights these capabilities.

Broadcom's Bluetooth AMP technology is being demonstrated at CES on its wireless solutions including the Broadcom® BCM4325 single-chip Bluetooth + Wi-Fi combo device, as well as modules that integrate the BCM2046 single-chip Bluetooth solution and BCM4312 single-chip Wi-Fi device.  The demonstration shows fast file transfers between two Broadcom AMP-enabled devices (i.e. PC to PC, PC to mobile phone, mobile phone to mobile phone), which in turn, highlights extended versatility for Bluetooth.  Since Broadcom is the market and technology leader in both Bluetooth and Wi-Fi, the company is well positioned to help drive Bluetooth AMP forward into the market.

"Our unique position as a leader in both Wi-Fi and Bluetooth has enabled us to take leadership in applications that require multiple technologies to work well together in the same device, such as Bluetooth AMP," said Robert Rango, Senior Vice President & General Manager of Broadcom's Wireless Connectivity Group.  "We look forward to our continued collaboration with the Bluetooth SIG in moving Bluetooth forward."

Bluetooth has grown into one of the most pervasive wireless technologies in the market, in large part because of its ease-of-use and applicability to a wide array of devices from mobile phone handsets to PC peripherals, game controllers and wireless headsets.  It is now expanding into new classes of consumer electronics devices supporting remote control and file transfer functions.  The addition of AMP technology increases the speed at which Bluetooth can communicate, and thereby expands potential applications of the technology by adding the ability to operate with other standards-based radio technologies.  

The first AMP technology target for Bluetooth is 802.11g wireless LAN - a radio technology that could increase Bluetooth transfer rates by up to 10x when compared to standard or enhanced data rate (EDR) Bluetooth.  The ability to connect Bluetooth at data rates up to 24 Mbps dramatically increases its applicability in file transfer and data synchronization between electronic devices.

"Broadcom's AMP demonstration of Bluetooth running over an 802.11 link highlights the new opportunities for expansion of the consumer electronics applications being driven by the evolving Bluetooth standard," said Mike Foley, Executive Director of the Bluetooth SIG.  "Technologies such as Bluetooth AMP and other key upgrades available in the forthcoming 'Seattle' launch will ensure growing applications for the future."

Broadcom's AMP implementation is based on the current draft of the next Bluetooth specification (code named "Seattle") and the company expects its implementation will be compliant with the final specification when it achieves ratification - which is expected to occur in mid-2009.  Although Broadcom's AMP demonstration represents the cutting-edge of Bluetooth technology, the solution utilizes proven Bluetooth profiles, applications and user interface elements, ensuring that the current implementation will face minimal hurdles in becoming a product that Broadcom's partners, and their customers, will feel comfortable using.

Bluetooth AMP Featuring InConcert® Technology
At CES 2009, Broadcom demonstrated Bluetooth AMP within its InConcert® module and single-chip devices, featuring the BCM4325 combo chip and BCM2046 and BCM4312 discrete solutions.  Designed to allow wireless devices to collaboratively co-exist within the same radio frequency, InConcert technology provides products enabled with Broadcom Bluetooth and Wi-Fi chips the ability to intelligently share the 2.4 GHz frequency range, synchronizing transmissions to maximize throughput and performance for both standards.

The Broadcom BCM4325 combines Wi-Fi, Bluetooth and a FM transceiver into a single monolithic solution that provides the highest level of integration for mobile or handheld wireless systems.  The Broadcom BCM2046 combines Bluetooth version 2.1 features, EDR technology and a Class 1 radio frequency (RF) transceiver in a single monolithic chip.  The Broadcom BCM4312 is a low cost, highly integrated wireless LAN (WLAN) solution that integrates an 802.11 media access controller (MAC), baseband processor, and a dual-band radio (2.4 GHz and 5 GHz) onto a single silicon die.  

About Broadcom
Broadcom Corporation is a major technology innovator and global leader in semiconductors for wired and wireless communications.  Broadcom products enable the delivery of voice, video, data and multimedia to and throughout the home, the office and the mobile environment.  We provide the industry's broadest portfolio of state-of-the-art system-on-a-chip and software solutions to manufacturers of computing and networking equipment, digital entertainment and broadband access products, and mobile devices.  These solutions support our core mission: Connecting everything®.

Broadcom is one of the world's largest fabless semiconductor companies, with 2007 revenue of $3.78 billion, and holds over 3,000 U.S. and over 1,300 foreign patents, more than 7,500 additional pending patent applications, and one of the broadest intellectual property portfolios addressing both wired and wireless transmission of voice, video, data and multimedia.

Broadcom is headquartered in Irvine, Calif., and has offices and research facilities in North America, Asia and Europe.  Broadcom may be contacted at +1.949.926.5000 or at www.broadcom.com.

Cautions regarding Forward Looking Statements:
All statements included or incorporated by reference in this release, other than statements or characterizations of historical fact, are forward-looking statements.  These forward-looking statements are based on our current expectations, estimates and projections about our industry and business, management's beliefs, and certain assumptions made by us, all of which are subject to change.  Forward-looking statements can often be identified by words such as "anticipates," "expects," "intends," "plans," "predicts," "believes," "seeks," "estimates," "may," "will," "should," "would," "could," "potential," "continue," "ongoing," similar expressions, and variations or negatives of these words.  Examples of such forward-looking statements include, but are not limited to, our ability to drive the further adoption of Bluetooth in collaboration with the Bluetooth SIG, our expectations regarding compliance of our Bluetooth AMP products with the new Bluetooth specification and the expected ratification date for such specification.   These forward-looking statements are not guarantees of future results and are subject to risks, uncertainties and assumptions that could cause our actual results to differ materially and adversely from those expressed in any forward-looking statement.
 
Important factors that may cause such a difference for Broadcom in connection with Broadcom chips that support Bluetooth AMP technology include, but are not limited to

  • the rate at which our present and future customers and end-users adopt Broadcom's Bluetooth technologies for mobile applications;
  • trends in the wireless networking markets in various geographic regions, including seasonality in sales of consumer products into which our products are incorporated, and possible disruption in commercial activities related to terrorist activity or armed conflict in the United States and other locations;
  • the gain or loss of a key customer, design win or order;
  • the volume of our product sales and pricing concessions on volume sales;
  • our ability to timely and accurately predict market requirements and evolving industry standards and to identify opportunities in new markets; and
  • " competitive pressures and other factors such as the qualification, availability and pricing of competing products and technologies and the resulting effects on sales and pricing of our products.

     

Additional factors that may cause Broadcom's actual results to differ materially from those expressed in forward-looking statements include, but are not limited to the list that can be found at http://www.broadcom.com/press/additional_risk_factors/Q42008.php.

Our Annual Report on Form 10-K, subsequent Quarterly Reports on Form 10-Q, recent Current Reports on Form 8-K, and other Securities and Exchange Commission filings discuss the foregoing risks as well as other important risk factors that could contribute to such differences or otherwise affect our business, results of operations and financial condition.  The forward-looking statements in this release speak only as of this date.  We undertake no obligation to revise or update publicly any forward-looking statement, except as required by law.

Broadcom® , the pulse logo, Connecting everything®, the Connecting everything logo and InConcert ®are among the trademarks of Broadcom Corporation and/or its affiliates in the United States, certain other countries and/or the EU.  Bluetooth ®is a trademark of Bluetooth SIG, Inc.  Wi-Fi ®is a trademark of the Wi-Fi Alliance.  Any other trademarks or trade names mentioned are the property of their respective owners.

Broadcom Trade Press Contact
Henry Rael
Public Relations Manager
949-926-5734
hrael@broadcom.com

Broadcom Investor Relations Contact
T. Peter Andrew
Vice President, Corporate Communications
949-926-5663
andrewtp@broadcom.com



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